See what our customers are saying about their experience
"We recently visited Hi-Sell to try out the Alstons Reuben, and it was the best decision we made. Seeing the range in person allowed us to feel the quality of the fabrics, which are lovely and the seats are incredibly supportive. It looks stunning in our lounge and feels like it’s built to last."
Julie Jones
Verified Buyer
"I’d been looking at the Reuben range online but wanted to see the colours properly, so I popped into Hi-Sell. The staff were so helpful while I was browsing the fabric swatches. I opted for a 3-seater and a matching snuggler; they’ve completely transformed the room. It’s that perfect mix of a modern look with a really cosy, traditional feel."
Davina Hughes
Verified Buyer
"Fantastic service from start to finish. We went into the showroom specifically to test the Reuben sofa, and it didn't disappoint. It’s exceptionally comfortable and the 'cold cure' foam really does keep its shape. It’s the focal point of our living room now overjoyed with the purchase!"
Rob Deane
Verified Buyer
The Reuben armchair from Alstons
Reuben Range - Frequently Asked Questions
What does Reuben feel like?
The Alstons Reuben is the "modern minimalist" of the collection, trading traditional curves for sharp, angular arms that maximise seating without bloating the footprint. It’s the only choice that pairs a sleek, urban silhouette with the indestructible support of 10-year cold-cure foam, making it feel remarkably substantial for such a compact frame. It’s perfect for those who want a "big sofa feel" and trendy, bold accents tucked into a smaller, contemporary space.
Will it fit my room?
For full dimensions, please see below the product title. Bring your room dimensions into one of our stores and our team will help you plan the fit.
Are there Alstons fabric swatches avaialble?
We have the full Alstons fabric swatch library available in our stores.
Are Alstons cushions supportive for daily use?
Alstons furniture is uniquely engineered for the "marathon" of daily life, distinguished by their signature cold-cure moulded foam seats. Unlike the standard cut-foam used by most brands, these seats are individually cast like a high-end car seat, creating a dense, "shape-memory" support system guaranteed not to sag for a decade. This technical core, combined with fully reversible cushions that allow you to evenly distribute wear, makes them one of the few brands where the "sit" feels as structured and supportive in year ten as it did on day one.
Are Alstons fabrics suitable for pets/kids?
Alstons fabrics are highly practical for households with pets and children because they are tested to exceed British standards for heavy domestic use. Most ranges feature fully reversible seat and back cushions, allowing you to rotate them to hide marks and double the lifespan of the upholstery. Additionally, their use of cold-cure moulded foam ensures the seats retain their shape despite the heavy-duty wear of family life, while their tightly woven chenilles and performance velvets are resilient against pet claws and easier to maintain.
Discover more Alstons living room furniture available to order in-store.
